Christmas cards have long been an important tradition for the British royal family, offering the public a seasonal message alongside a carefully chosen family portrait. In December 2025, the Prince and Princess of Wales continued that tradition by releasing their annual Christmas card, a warm and understated image featuring Prince William, Princess Catherine, and their three children.
While the photograph was widely praised for its relaxed and intimate family atmosphere, it also prompted discussion online due to one specific detail: the image’s springtime setting rather than a traditional winter or holiday-themed backdrop.
A Longstanding Royal Tradition
The custom of exchanging Christmas cards dates back centuries within the British monarchy. The Royal Collection Trust documents that Queen Victoria and Prince Albert popularized the practice in the 19th century, with illustrated cards exchanged among family members. By the mid-20th century, official photographic cards became more common, particularly during the reign of King George VI and Queen Elizabeth, The Queen Mother.
In modern times, senior royals routinely share their cards publicly through official channels. These images often balance formality with approachability, reflecting both tradition and contemporary royal life.

The 2025 Wales Family Portrait
The 2025 Christmas card from the Prince and Princess of Wales was released via Kensington Palace’s official social media accounts. The photograph shows the family seated outdoors in Norfolk, surrounded by greenery and flowers.
Prince William and Princess Catherine appear with their children:
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Prince George, aged 12
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Princess Charlotte, aged 10
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Prince Louis, aged 7
The composition emphasizes closeness and simplicity. Charlotte rests her head on her father’s shoulder, Louis leans against William, and Catherine wraps an arm around George. The card carries a short message: “Wishing everyone a very Happy Christmas.”
According to palace communications, the image was taken earlier in the year by photographer Josh Shinner, who has previously photographed the family for milestone portraits.

Social Media Reactions
Following the card’s release, many royal watchers praised the image for its natural tone and sense of family warmth. However, some social media users questioned the lack of traditional Christmas elements such as winter clothing, festive décor, or seasonal scenery.
Comments shared online focused primarily on:
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The non-winter setting
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The use of an image taken earlier in the year
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Comparisons to more traditional holiday portraits from previous years
Public reaction to royal photographs has increasingly unfolded on social media platforms, where informal commentary often accompanies official releases. Royal commentators have noted that such reactions are common and reflect changing expectations rather than any formal departure from tradition.

Timing and Photography Choices
It is not unusual for royal Christmas cards to feature photographs taken months before their release. Scheduling constraints, family privacy, and official engagements often require advance planning for photography sessions.
The choice to use a springtime image aligns with recent trends among the royal family, including King Charles III and Queen Camilla, whose own 2025 Christmas card also featured a photograph taken earlier in the year during a significant personal milestone.
Royal correspondents have pointed out that the focus of modern royal cards has increasingly shifted toward authenticity and family connection rather than overt seasonal symbolism.
Context: A Challenging Period for the Family
The release of the 2025 card follows a demanding period for the Prince and Princess of Wales. In 2024, Princess Catherine publicly announced she was undergoing medical treatment after a cancer diagnosis earlier that year. She later confirmed that she had completed treatment and was in remission.
Prince William described the year as particularly difficult in interviews with established outlets including Sky News and The Times, emphasizing the importance of family support and privacy during that time.
Throughout Catherine’s recovery, the family significantly reduced their public appearances, focusing on health and stability. The tone of the 2025 Christmas card has been widely interpreted by commentators as reflective of that period—calm, personal, and forward-looking.

Public Engagement and the Role of Royal Imagery
Royal Christmas cards serve both symbolic and communicative purposes. According to royal historians, these images are intended to:
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Offer goodwill messages to the public
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Reinforce continuity and stability
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Humanize the royal family
In recent years, official images have become a key part of royal communication strategy, particularly as direct engagement through social media has expanded.
Experts note that while public opinion may vary, such images are not designed to satisfy all expectations but rather to present an authentic snapshot of the family at a moment in time.
Christmas Plans at Sandringham
According to the BBC, the Prince and Princess of Wales are expected to spend Christmas Day with King Charles III and Queen Camilla at Sandringham, continuing a long-established royal tradition.
The King and Queen released their own Christmas card earlier in December 2025. That photograph was taken in Rome during celebrations marking their 20th wedding anniversary and featured a more formal presentation with a traditional holiday message.
A Reflection of Modern Royal Life
The discussion surrounding the Wales family’s Christmas card highlights how royal traditions continue to evolve. While some members of the public prefer classic winter imagery, others appreciate a more relaxed and personal approach.
Royal analysts have observed that modern royal communication increasingly prioritizes authenticity over formality, particularly as younger generations engage with the monarchy through digital platforms.
Conclusion
Prince William and Princess Catherine’s 2025 Christmas card reflects both continuity and change within the royal family. While its springtime setting sparked conversation, the image aligns with broader trends in modern royal presentation—emphasizing family, resilience, and connection rather than strict seasonal symbolism.
As with many royal traditions, interpretation varies. What remains consistent is the role of the Christmas card as a gesture of goodwill, marking the end of one year and the beginning of another.